KubeCon + CloudNativeCon North America

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Keynote Speaker Guide


We are excited to welcome you as a keynote speaker for KubeCon + CloudNativeCon North America 2020, which will take place virtually, Tuesday, November 17–Friday, November 20, with content starting each day at 1:00PM Eastern Standard Time (UTC–05:00). 

This is your official event keynote speaker guide, which contains pertinent information regarding deadlines and speaker responsibilities. Please bookmark this page for easy reference and continue to check back as the event gets closer as we will be adding additional keynote speaker information, such as on-site details, as they are available. If you have any questions, please email Nanci Lancaster.

Please click through the tabs on this page to access information.


To confirm that you will be presenting, please go to the speaker-specific registration page to register as a speaker by Friday, October 9. If you previously purchased your registration, please email Nanci Lancaster and she will get your registration updated and any refunds processed.

Note: Our registration system is now integrated with the Linux Foundation Single sign-on (SSO) platform. After clicking “Register Now”, you will be prompted to log in with your existing SSO account or to create a new one. If you have forgotten the password for an existing account, reset it by clicking “Forgot Password.”

You will also be able to use 3rd party authentication providers (Gmail, GitHub, LinkedIn, and Facebook) to automatically generate your SSO Account. If you experience issues, click the “Contact Us” link on the SSO page to connect with our support team.

Platform Details

The platform we’ve chosen to use is Intrado, which allows speakers to deliver content via live and pre-recorded talks and join live for Q&A with attendees via text, audio, or video chat. The platform is an HTML5 web-based platform, and will be easy for everyone to access and use.

The Intrado platform is allowing us to create an immersive experience for attendees, with educational sessions that offer speaker and attendee Q&A and interaction, attendee collaboration & networking through topical chat rooms, and 1:1 and group chats, gamification to keep attendees engaged throughout the event, and a sponsor and tech showcase that offers 3D booths where attendees can view demos, download resources, check out job openings, and speak directly with booth reps.

We know you have a lot of questions about the platform, and we have put together an FAQ page, which will be updated continuously as we work through all aspects of the virtual event. If you have a question that is not included, please contact us to let us know. 

Live Q&A

As with physical events, live interaction is essential to the success of virtual events and we ask every keynote presenter to be available during their session for live Q&A for at least 15-minutes after the last keynote presenter ends their talk for your keynote block. The Q&A between attendees and keynote speakers will take place on Slack.

This will provide added value to the audience and create more of an ‘event’ versus a ‘webinar’ experience.

Speaker PowerPoint Presentation Template

We designed an optional KubeCon + CloudNativeCon North America Virtual PowerPoint template for our speakers. Use of this template is not required but we do welcome you to use it for your convenience.

Email final presentation slides to Nanci Lancaster by Friday, November 20 so she can add to sched.com after the event concludes.

Co-Chair Meeting

Meet with Co-Chairs by Friday, October 23

We strictly enforce a no-pitch, non-advertorial policy for all of our presentations, especially on the keynote stage. Leading up to the event, either Stephen Augustus or Constance Caramanolis, the co-chairs for North America, will contact you to review your presentation and ensure the messaging resonates with our audience. The deadline to meet with one of the co-chairs is Friday, October 23, and you must have a draft of your presentation at the time of the meeting.

Helpful Notes on Presentation Design

  • Obsolete, low-res (i.e., pixelated), and malformatted logos are an epidemic among conference presentations. High-res logos of over 1000 cloud native projects, products, and companies are available in the cloud native landscape and the serverless and member landscapes. All logos are in the card mode and can be found with Cmd-F or Cntl-F from your browser. Note that all of these logos are stacked, not horizontal, and include the name. The logos are all the most current (or you can open a pull request if they’re not). Also note that the text below the logo shows the proper capitalization of projects like gRPC and containerd. In particular, Alibaba Cloud, Amazon Web Services, Google Cloud, and Microsoft Azure have all changed their logos in the last couple years; please use their current one.
  • Please see the CNCF style guide which covers things like abbreviating Kubernetes as K8s not K8 or K8S.

Additional Resources

19 Video Presentation Tips to help you give a great presentation (even if you hate the way you look on camera)

PACE Acronym for Virtual Presentations

Checklist for Speakers – this article provides checklists applicable for speakers that are live streaming. 

Virtual Event Platform FAQ

We encourage you to read through the FAQ for the Intrado Platform.

Promote Your Talk

Once the schedule is announced on October 1, we appreciate you spreading the word about #KubeCon #CloudNativeCon and your keynote – please find some sample tweets below to share on your social channels! Note: The short link to your session can be found on your session’s sched.com page, just below the title, to the left of the “Tweet” and “Share” buttons.

  • I just found out that my talk about [TOPIC] was accepted for a keynote at #KubeCon #CloudNativeCon in November! 🎉 Come see me on [DATE]! [SESSION LINK]
  • Going to #KubeCon #CloudNativeCon NA in November? Come check out my keynote [SESSION NAME] on [DATE]. Hope to see you there! [SESSION LINK]
  • My first talk on [TOPIC] was just accepted for a keynote at #KubeCon #CloudNativeCon North America  –  visit [SESSION LINK] to add my keynote to your schedule⚡️! 
  • Can’t wait for #KubeCon #CloudNativeCon North America! 👍 I will be speaking on [DATE] – Come see my keynote [TITLE] – Hope to see you there! [LINK TO SESSION]
  • Thrilled to have my session [SESSION TITLE] accepted for a keynote at #KubeCon #CloudNativeCon North America! – Visit https://bit.ly/36cpowg to check out the full lineup!

Contributed Content Opportunities

As your communications teams prepare for KubeCon + CloudNativeCon North America, we’ve had several key publications express interest in having our members, speakers and sponsors contribute thought leadership collateral ahead of the show.

The opportunities listed below are optional, and open to everyone. We do however encourage you to participate to help build buzz, and shape the conversation heading into the show. In particular, this is a great way for speakers to raise their profile, and draw attention to your upcoming talk tracks.

Below please find the guidelines and publications. Please submit all final articles by completing this form https://forms.gle/2DxCQ5dKKzDyx5m89. Please submit only one article per company.

Please submit all articles by October 9, however, we encourage you to submit as early as possible as our media partners need time to get articles scheduled and may not be able to accommodate all.

Examples that were published previously:


  • The article must be vendor-neutral, and educational themed content
  • Focus on high-level concepts coming out of presentations or general trends and themes happening around cloud native, containers, Kubernetes.
  • Suggested trends that are popular around cloud native include community culture, microservices, serverless, service mesh, edge computing, security, CNFs, containers, enterprise adoption.  
  • Additional topics of interest include: IT vs. Business Leaders, data analytics, digital transformation, and virtualization.  
  • The ideal length is 800-1,500 words.
  • You may include any sort of infographic, image, if you’re inclined.
  • Q&A interviews with questions and answers submitted for publication are also of interest. Between 8-10 questions.
  • When submitting an article, the writer’s name, title at the company and a short BIO (professional only) must be included
  • The article may not have been published elsewhere.


Inclusive Speaker Orientation Online Course

The Linux Foundation, in collaboration with the National Center for Women in Technology (NCWIT), has created an online course designed to teach the viewer about inclusion, diversity and unconscious bias. It is strongly encouraged by the Cloud Native Computing Foundation that all our speakers watch the course to learn tips/tools to use when speaking to encourage inclusivity in presentations and messaging.

Code of Conduct

Please read, and abide by our code of conduct. Our code of conduct is strictly enforced. We ask that speakers especially review this code of conduct and are careful to be inclusive in the words and images used during their presentation.

Private Speaker Slack Channel

  • KubeCon + CloudNativeCon is using Slack as the primary tool for communication among attendees, speakers, staff, and sponsors.
  • All speakers will be invited to the private speaker Slack channel in the https://slack.cncf.io/ workspace. 
  • The channel name is #1-kubecon-speakerhelp.
  • This is where you will communicate any issues or questions you have with me or someone from our A/V team during the event. For anything before the event, please email Nanci Lancaster.
  • We are also encouraging speakers to help and support each other leading up to the event, should anyone need guidance on presenting virtually, so please feel free to converse on Slack before the event begins.
  • Never used Slack before? Please refer to their helpful set of guides.
  • If you are not yet a member of the CNCF Slack workspace, please sign up to join the workspace here: http://slack.cncf.io/. Notify me with your @ handle as soon as you are logged in to the workspace.

Schedule and Speaker Point of Contact

Nanci Lancaster is your main point of contact for any speaker or schedule-related questions. Please contact her at speakers@cncf.io.







End User

Diversity Supporters

Media Partners