KubeCon + CloudNativeCon + Open Source Summit + AI_dev China

Project Opportunities

About Project Participation

Projects and Working Groups under the Cloud Native Computing Foundation (CNCF) umbrella have the opportunity to engage, network and collaborate with peers and like-minded people in the cloud native community at KubeCon + CloudNativeCon Open Source Summit + AI_dev China in Hong Kong from 21-23 August 2024. Participating in this event allows you to gain valuable mind share of a targeted audience while engaging with 1,000+ developers, architects, and technical leaders.

  • Inform and educate the cloud native community about your project, services, open source strategies, and cloud native direction.
  • Take advantage of in-person time to deliver the latest project updates during the Project Lightning Talks and engage further in conversations at the Project Pavilion—a perfect opportunity to dive deeper into discussions!
  • Engage the community to assist with reaching 100% security while immersing new contributors in the cloud native community.
  • Projects have the opportunity to gain visibility with media and analysts.

We invite CNCF Chairs of TAGs and Kubernetes SIGs working groups and Maintainers from graduated, incubating, and sandbox projects to participate in the below project opportunities.

Project Opportunities 

Grid of Benefits:Graduated: In Person Kiosk (Project Pavilion), 5 Minute Lightning Talk, PR Support, Maintainer Track;Incubating: In Person Kiosk (Project Pavilion), 5 Minute Lightning Talk, PR Support, Maintainer Track;SIGs: In Person Kiosk (Project Pavilion), 5 Minute Lightning Talk, PR Support, Maintainer Track;TAGs: In Person Kiosk (Project Pavilion), 5 Minute Lightning Talk, PR Support, Maintainer Track;Sandbox: In Person Kiosk (Project Pavilion), 5 Minute Lightning Talk.

Dates to Remember

Maintainer Track CFP CloseSunday, 19 May
Project Lightning Talk CFP CloseFriday, 31 May
Deadline to Submit Project Opportunities Interest FormFriday, 31 May
Maintainer Track NotificationsMonday, 10 June
Maintainer Track Schedule AnnouncementWednesday, 12 June
Project Lightning Talk + In-Person Kiosk NotificationsTuesday, 18 June

Description of Opportunities

Maintainer Track

Leaders of CNCF Graduated and Incubating Projects and Activities (Such as members of Working Groups, TAGs, User Groups) can submit to host one 35-minute session during KubeCon + CloudNativeCon within the Maintainer Track. We highly recommend non-maintainers be put forward as speakers for your talk. Participation is subject to availability and submitting does not guarantee selection.

Each speaker can speak at only one Maintainer Track session. This does not count against the speaker limits for Kubecon + CloudNativeCon standard CFP.

In order to be considered, you must satisfy the requirements below:

We look forward to seeing your submissions! Please reach out to cfp@cncf.io if you have any questions.


Projects will have the opportunity to deliver lightning talks lasting 5-minutes during KubeCon + CloudNativeCon. This platform offers projects the chance to showcase their recent updates, features, and other highlights to their peers. The project lightning talks will be included in the conference schedule. Project Lightning Talks will take place on Tuesday, August 20 (TBD) and are based on availability.

In-Person Kiosk

We believe in the value of face-to-face events and the connections + relationships that stem from them. An in-person kiosk at KubeCon + CloudNativeCon + Open Source Summit + AI_dev China 2024 provides the opportunity for the project to have an ambassador and/or maintainer staff the booth to engage with attendees in-person and teach more about the project.

Project kiosk schedule will be announced towards the end of June

Booth Hours:Wed, 21 August: 10:30-20:00 (includes Welcome Reception from 18:00-20:00);Thurs, 22 August: 10:30 - 18:00;Fri, 23 August: 10:30-17:00.

*Please keep in mind that projects will have the flexibility to choose their hosting hours. This means one project could opt for morning showcase hours, while another could prefer the afternoon slot.

As a representative of your project, we expect you to:

  • Be a current maintainer or contributor of the project.
  • Educate attendees visiting the booth and encourage them to contribute to the projects.
  • Answer questions.
  • Be an overall spokesperson for your project.
  • Arrive on time and stay present at your booth for the entire duration of your scheduled slot.

We encourage you to share your use cases with your projects, and your organization’s involvement in the CNCF. However, you are prohibited from giving sales pitches to attendees about a product or company. If we hear a sales pitch being conducted, we reserve the right to ask you to leave and to deny future requests to participate in the project pavilion.

Kiosk Inclusions: One (1) monitor and project logo signage only* (There is no storage available in the kiosk.)

*Custom graphics are not permitted on the Project Kiosks.

PR Support

KubeCon + CloudNativeCon events can provide an astounding platform for graduated and incubating projects to gain visibility with media and analysts. The CNCF PR team encourages and works with projects that want to take advantage of the captive media and analyst audience at each event to gain greater awareness of their work. The CNCF PR team is happy to work with you to help craft your communications and launch plans IF you can make your announcement at the show.

Opportunities for projects announcing during the event include:

  • CNCF PR team actively works with media and analyst partners to schedule briefings ahead of and during the conference for your project
  • Your announcement highlighted as part CNCF’s press & analyst meeting
  • Inclusion of news in our media package, which goes out to all interested media and analysts ahead of the event (so they have time to write articles or request briefings)
  • A tweet from @CloudNativeFdn during KubeCon + CloudNativeCon
  • Announcement post or re-post (from the project’s blog) on the CNCF.io blog

The outcome of this would be increased media coverage for the project from top industry publications including DevClass, SD Times, SiliconANGLE, The New Stack, TechTarget, InfoQ and ZDNet as well as exposure with top analysts from Gartner, 451 Research, RedMonk and more.

If you are a graduated or incubating project and are interested in PR Support, please contact pr@cncf.io.

Request to Participate

The deadline for submitting your interest for a Project Lightning Talk, an In-Person Kiosk, and PR Support is Friday, May 31, however, we encourage you to secure your spot today as space is limited and demand is high. Requests will be based on project maturity.

If you have any questions or would like to arrange a call to discuss project opportunities, please email ProjectsAtKubeCon@linuxfoundation.org.

General Information

What is the value of participating in these project offerings?

CNCF Projects can benefit from participating in one or more project offerings by engaging with the open source community and teaching attendees about the project and how to contribute.

I am not a CNCF project. Can I still participate in these project offerings?

At this time, we are only accepting CNCF projects, TAGs, and SIGs to participate in the Project Pavilion.

If you are interested in contributing your project to CNCF or discuss how CNCF can help your project, please contact info@cncf.io and read the TOC repo.

In-Person Kiosk

If we host an In-Person Kiosk, do we receive passes for our booth staff?

We do not offer complimentary passes to projects hosting an in-person kiosk in the Project Pavilion. This has been a practice of the event since 2017. CNCF provides need based scholarships and we recommend reviewing and applying.

What does the In-Person Kiosk include?

The kiosks provided onsite will include a monitor and project logo signage. Any additional items/needs will have to be approved and ordered by the project.

How does a Part-Time Kiosk operate?

A project hosting a part-time kiosk will share it with another project. One project will host the kiosk during morning hours (AM), and the other will host it during afternoon hours (PM). Each project will have the flexibility to choose which day and shift they prefer to host their kiosk.

Is there an option to host a Full-Time kiosk?

At this time, full-time kiosks are reserved for graduated projects. A graduated project hosting a full-time kiosk will be responsible for hosting the kiosk for the entire duration of showcase hours throughout the week.

Can custom graphics be added to our In-Person Kiosk?

Custom graphics are not permitted in the Project Pavilion.

Are pull-up banners and/or table cloths permitted for our In-Person Kiosk?

Banners and tablecloths are not permitted as all kiosks within the Project Pavilion are to have a standard uniformed look.

Are we able to collect leads at our kiosk?

Capturing leads is not a benefit of hosting an in-person kiosk. The purpose of the Project Pavilion is to educate the open source community on CNCF Projects rather than present project or product sales pitches.

Is there an option to have a virtual booth?

There won’t be any virtual booths for the Project Pavilion.


I am a sandbox project graduating to incubating before the event. Can I participate in PR Support?

If you’re graduating to incubating before the event, the CNCF team will reach out to you when your project passes the TOC vote. We’ll be able to provide support and details at that time.

Who should I contact with further questions?

Please reach out to ProjectsAtKubeCon@linuxfoundation.org for further questions.


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